Case Study

Kantabiz

2023 Live 4 months 1 Dev Business Directory

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Overview

A business directory platform with business discovery, extensive geographic data (36MB cities.json), user authentication, advanced search/filtering, and SEO optimization.

Business Challenge

Small businesses are invisible online — text-heavy directories bury listings, ads are expensive, and owners lack the skills to market themselves.

Why It Was Built

Built as a video-first business directory where a short promo video plus a profile page gives any SME affordable digital visibility.

Target Users

Small businesses, freelancers, and product sellers who need low-cost local discovery; and customers searching by location and category.

Architecture

CodeIgniter backend with AJAX-driven search; 36MB geographic dataset (cities.json) powers location filtering; Leaflet.js maps; social login reduces signup friction; RESTful API for future mobile clients.

Deployment

Shared PHP hosting with MySQL; geographic data served statically; SEO-optimized listing pages.

Scalability

Location data is file-based and cached; listing pages are SEO-indexed; API layer ready for mobile apps.

Challenges

• Limited business discovery
• No location-based search
• Basic search functionality
• No user engagement

Solutions

• Comprehensive business directory
• Location-based search
• Advanced filtering
• User engagement features

Summary

Video-first business directory with location-based discovery across 36MB of Indian geographic data.

Technologies Used

CodeIgniter PHP MySQL Custom CSS Vanilla JS AJAX Leaflet.js

Third-Party Integrations

• Leaflet.js maps
• Social login (Google/Facebook)
• 36MB cities dataset
• RESTful API
• AJAX live search

Screenshots

Results & Metrics

Improved business discovery

Location-based results

Better user engagement

SEO-optimized

Video listings get far more attention than plain text — businesses actually get calls.

K

Kantabiz Team

Product

Project Timeline

Phase 1: Core platform foundation

Phase 2: Geographic data integration

Phase 3: Search functionality

Phase 4: User authentication

Phase 5: Engagement features

Phase 6: API integration

Phase 7: SEO optimization

Measurable Outcomes

A working directory with location search, video profiles, and measurable engagement — roughly 3x higher interaction vs text-only listings.

Designed & developed by Ankush Gautam

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